Confident growth in uncertain times.
Get ready for one full day of content and networking, where you'll learn the PROVEN growth strategies that independent financial professionals use in any environment.

  • San Diego, California
  • 09/14/2017
  • 11 Speakers
  • 96 tickets left

What To Expect at LPU 2017

Every year, hundreds of independent financial professionals attend LifePro University to learn what's new, what's trending, and what's actually working RIGHT NOW.

That's why we're bringing together the best of the best in life insurance and annuity selling, seminar marketing, investment advisory, and CPA partnerships in one room to network, collaborate, and share strategies...

Proven Growth Strategies

Hear from world-class speakers as they deliver to you ACTIONABLE content

Networking Opportunities

Meet other independent financial professionals and share your success stories

Fun Activities & Attractions

Enjoy some of the finest tourist attractions in the beautiful city of San Diego

Our Speakers


Each presentation has been carefully crafted to ensure that one talk builds upon another, so you can leave LPU with an executable plan.

  • Dr. Tony Allesandra
    Keynote: How to Gain the Competitive Advantage in Selling

    Selling today has evolved from a transactional, one-shot sale mentality to building lifetime customer relationships; from persuading and telling to problem solving and helping; from low-price selling to value-added selling. In this interactive session, Tony shows you how to become a solution consultant by focusing more on studying customer needs and assuring customer satisfaction than on pitching product features.

  • VIP & Elite Panel
    Top Producer Panel - Question & Answer

    Due to its immense popularity, LifePro is once again asking some of their top producers to come together and share their stories on how they became successful. From seminars to radio shows to annual reviews, you'll hear from some of the best on how to build a profitable and sustainable practice.

  • Jimmy Pomerance
    How to Deliver the Most Engaging and Dynamic Presentations

    The optimum goal for any sales professional today is getting the attention, engagement and results for prospective or ongoing clients. Customers  come to expect that as quickly as possible today. Speaking, presenting and selling are not art forms, but rather tangible business skills. Jimmy is going to show you the skills that can be learned, mastered and perfected.

  • Ken Buckley
    The Ultimate CPA Partnership Opportunity

    It's known that a partnership with a local CPA firm can get very lucrative very quickly, however, the introduction to such firms has always been tough for financial professionals. Ken will be discussing how to approach other advisor firms in your area that have clients who desperately need large case premium financed life insurance policies by conducing events via online or in-person.

  • Ben Nevejans
    The Hero's Journey: A Roadmap for Financial Professional Success

    For LifePro to be your recommended partner, we need to fully understand a day in the life of an independent financial professional and have the empathy needed to develop and create the necessary tools for you to consistently and confidently grow your practice. Ben will review the advancements LifePro has made over the year and show you some of the latest tools and strategies that are working today.

  • Robert Reaburn
    State of the Economy Address and LifePro Asset Management Update

    As the Vice President for LifePro Asset Management, Rob Reaburn will provide his insight into the state of the economy and predict what industry trends are saying about the future. He'll also go over the tremendous growth of LifePro's RIA and the opportunity you have to become the modern day financial professional. 

  • Heather Ulz
    The Power of Living Benefits with a Life Insurance Policy

    The death benefit protection on a life insurance policy is the most frequently used and talked about benefit, however, there are certain policies that also provide living benefits. Heather will review the challenges and obstacles she witnessed firsthand with Founder of LifePro, Bill Zimmerman's, road to recovery and demonstrate the powerful effects of an indexed universal life insurance policy's living benefits.

  • 5:00pm - 8:00pm
    Meet and Greet with the Speakers of LifePro University 2017 (Cocktail Reception)

    We invite you to come by our LifePro Headquarters the night before for an exclusive meet-and-greet with the speakers from LPU. Enjoy a cocktail during this intimate setting and get excited for the day ahead!


Early BiRd
  • $79.95
  • Save 20% until 9/1/2017
  • Full access to LPU sessions
  • Continental Breakfast 
    & Cocktail Reception
  • Speaker Presentation Slides
coupon code
  • $Free
  • Save 100% by completing form
  • Full access to LPU sessions
  • Continental Breakfast 
    & Cocktail Reception
  • Speaker Presentation Slides
  • Get Your Tickets
Just in time
  • $99.95
  • While tickets last
  • Full access to LPU sessions
  • Continental Breakfast 
    & Cocktail Reception
  • Speaker Presentation Slides


This was awesome! Thank you so much for the efforts to put this on. Transitioning careers, I am so thrilled to be a part of this industry of significance and to have the support of you and your team. I'm truly blessed and know it.

Allison M. New York

Thanks so much to you, Heather, and the LifePro team for a great event.  I feel like Lifepro University was one of the best events in a long time.  There were many ideas I came away with that I am excited to explore. 

Eric K. Oregon

This conference was awesome! There is no comparison. Very professional. Better support. Better everything!

Bryan F. Tennessee



Del Mar Hilton
Experience a tranquil getaway at our Hilton San Diego/Del Mar hotel.
Our prime Del Mar location is less than a mile from beautiful beaches,
across the street from Del Mar Racetrack, University of California
San Diego and close to San Diego's most popular attractions.
Take advantage of our complimentary transportation within a
five-mile radius of the hotel. Explore first-class amenities such as our beautiful outdoor pool and on-site dining.


  • Address
  • 15575 Jimmy Durante Blvd.
    Del Mar, CA 92014
  • Book Discounted Rooms
  • www.hilton.com
  • Telephone Number
  • (858) 792-5200


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